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Case Study Part 2: How to profit during and after the Champions Finale

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As we have shown on Part 1, there are many ways to profit from an event as big as the Champions League. In this second part of our study we will look closely a few techniques to profit during and after the game between FC Barcelona and Juventus (or any other game of any upcoming tournament). Now, you might be …

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The Champions League Case Study Part 1: How businesses take advantage of the spotlight

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Part 1: How businesses take advantage of the spotlight Just four years ago, many soccer clubs weren’t on either twitter or facebook. Today, most of them if not all of them, have an active account and they are getting followers by the minute.  Finally, every football club that wants to connect to their fans now have the chance by doing …

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